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Assistant Dean of Marketing & Communications

Company: University of California - Riverside
Location: Riverside
Posted on: May 16, 2020

Job Description:



201904020101 Full Time 8AM - 5PM Commensurate with Experience


The Assistant Dean of Marketing & Communications (ADMC) will report to the School Dean and is a member of the Dean's Senior Management Group. The ADMC has full oversight of the marketing activities to support, recruit and drive enrollment growth through integrated marketing efforts to increase revenue for the organization. Oversees the expansion of marketing campaigns and communication materials including magazines, reports, online visibility, print, interactive, video, social, and all other media. Must have a strong record of accomplishment managing major marketing and communications plans/projects from inception to fruition and the ability to plan, organize, and manage complex activities with solid strategic planning and budgeting experience.


Education Requirements


Bachelor's degree in related area and/or equivalent experience/training. Required

Master's Degree, with a major in Business Admin., Communications, Marketing or a closely related field Preferred



8 - 13 years of related experience. Required

Previous supervisory/managerial experience. Preferred

Minimum of 5 years of experience supervising or managing a marketing function. Preferred


Strong interpersonal communication and political acumen skills, including advanced skills to effectively represent the campus with other internal and/or external constituencies.
Strong knowledge of current and emerging industry requirements and best practices in areas of marketing.
Strong skill in managing staff including selection, training, evaluating and mentoring staff at all organizational levels; skill in taking corrective action with staff as required.
Strong knowledge of applicable University policies and state and federal laws regarding copyright and other licensing issues.
Strong skill in strategic planning, to effectively organize resources, establish priorities, and achieve desired results.
Strong skills to produce results and achieve predetermined goals within budget and time constraints.
Strong market research, analytical, and problem recognition/avoidance/resolution skills.
Thorough knowledge of current and emerging marketing trends and best practices, including new and emerging strategies and technologies.
Ability to engage and influence cross-functionally and collaboratively within an organization.
Understands data and analytics and uses these insights to develop marketing campaigns and measure its effectiveness.
Advanced knowledge and understanding of all aspects of communications, including strategic planning for various media venues, technical aspects and requirements of various venues, and the most appropriate and effective applications.
Extensive knowledge of different modes and initiatives required for managing effective communications and marketing with a diverse array of audiences and cultures at local, regional, national, and international scales.
Ability to communicate complicated matters in a simple, structured way to senior management. Superior verbal and written communications skills. Comfortable with public speaking and community networking. Excellent cross-cultural communication and interpersonal skills.


Strong knowledge of the campus, including its mission, vision, achievements, infrastructure, products and services.

Experience with marketing higher education programs including continuing education and professional development programs including marketing self-supporting education programs

Skilled at interpreting and applying market research data to strategic plans.

Ability to speak in public, present to various groups, and build consensus for the organizational vision. Ability to communicate technical concepts and analyses to a variety of audiences.


In the Heart of Inland Southern California, UC Riverside is located on nearly 1,200 acres near Box Springs Mountain in Southern California; the park-like campus provides convenient access to the vibrant and growing Inland region. The campus is a living laboratory for the exploration of issues critical to growing communities' air, water, energy, transportation, politics, the arts, history, and culture. UCR gives every student, faculty and staff member the resources to explore, engage, imagine and excel.

UC Riverside is recognized as one of the most ethnically diverse research universities in the country boasting several key rankings of which we are extremely proud.

* UC Riverside was included in the (August 2018) edition of The Princeton Review's "The Best 382 Colleges."

* Shanghai Jiao Tong University (August 2017) Academic Ranking of World Universities ranked UC Riverside among the top 151 institutions. This survey bills itself as "the most trustworthy precursor of global rankings of the world's top 500 universities."

* In 2016, UCR was recognized for graduation rate success by the Association of Public and Land-Grant Universities (APLU) for achieving near parity across racial-ethnic, socio-economic, and gender boundaries.

* UCR ranks among the Top 15 Public Research Universities in the nation, as identified by the 2017 Washington Monthly.

* In 2017, two separate reports from the Education Trust celebrated UCR as a national leader for African American and Latino student success. UCR was one of just three schools to be named top-performing institutions in both reports and the only California campus recognized among 18 top-performing colleges and universities in the nation for high black student graduation rates.

The University of California is an Equal Opportunity/Affirmative Action Employer with a strong institutional commitment to the achievement of excellence and diversity among its faculty and staff. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or any other characteristic protected by law.

For information about our generous employee benefits package, visit: Employee Benefits Overview


View complete Job Description for this position

Keywords: University of California - Riverside, Riverside , Assistant Dean of Marketing & Communications, Advertising , Riverside, California

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