Lifecycle Marketing Manager
Company: VirtualVocations
Location: Riverside
Posted on: March 1, 2025
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Job Description:
A company is looking for a Lifecycle Marketing Manager
(Contractor).
Key Responsibilities
Develop and execute multi-channel onboarding and engagement
strategies to convert trial users into Premium subscribers
Manage and optimize marketing automation workflows for timely
communications with trial users
Analyze customer data to identify trends and optimize the
trial-to-subscription journey
Required Qualifications
3-5 years of experience in lifecycle marketing, CRM, or email
marketing
Experience in mobile app lifecycle marketing within a
subscription-based model
Hands-on experience with CRM/marketing automation tools,
specifically Braze
Strong analytical skills with experience using reporting platforms
like Amplitude and Google Analytics
Technical understanding of email and push notification marketing,
including automation workflows
Keywords: VirtualVocations, Riverside , Lifecycle Marketing Manager, Executive , Riverside, California
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here to apply!
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